Published: 2019.08.01. Products with gold
Cookies in gold
Sophia Demetriou is the owner of the Opens a New Window cookie shop in New York. Now a new product has appeared in its product range, which is called very simply: “Cookies for a thousand dollars”. The fact is that this cookie is covered with 23-carat gold foil. Demetriou said that she had the idea of such an expensive treat in order to enter the market of luxury goods and increase sales on the Internet. Ordinary cookies in her store are sold for $ 4 apiece.
"I thought," why not create something unique, beautiful and truly exclusive? "," Said Demetriou in an interview with FOX Business. She also hired Kim Kardashian-West's best friend Jonathan Cheban in order to promote the luxurious treats on social networks. “Sales grew by 50% the day after the start of the promotion of this product,” she said.
Red cookies made from imported ruby chocolate and covered with 23 thousand sheets of foil. But cookies are not the most expensive part of this treat; everything that surrounds it is what really has a huge price, ”she says. Cookies are sold inside a stylized shoe made of chocolate, which stands on top of the exquisite Baccarat porcelain stand, along with a chain of freshwater pearls. Demetriou says she searched the Internet to find such expensive cookies, and concluded that her cookies are the most expensive in the world. However, at the moment she has sold only four of these cookies: two buyers from Dubai and two from New York.